Friday, July 03, 2015

Robert Brannum: In remembrance of Kathleen Rand Reed

Subject: Kathleen Rand Reed
Date: Fri, 3 Jul 2015 11:22:29 -0400


Kathleen Rand Reed
Longtime resident of the Bloomingdale community in Ward 5.

Kathleen Rand Reed, 67, who spent decades working in promotion and target-marketing aimed at minority communities and in recent years was a “sociopolitical strategist” for Lew Frederick (D), a member of the Oregon House of Representatives, died July 3, 2014 at The George Washington University Hospital in Washington. The cause of death was cancer, said a niece, Andrea Cathey.
Mrs. Reed, a Washington resident, was born Kathleen Rand in Chicago. Since 1991, she was chief executive and president of the Rand Reed Group, a consultancy specializing in what she called “culturally competent social marketing.”
Earlier, she ran a Palo Alto, Calif., company that tried to increase organ donations among minority groups and sat on an institutional review board of the National Heart, Lung, and Blood Institute. For many years, she was a partner in a leather goods store in San Francisco.

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